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Research in this book enhances the understanding of small and medium-sized businesses as a result of unprecedented challenges presented to them. It elaborates on how some small and medium-sized businesses not only survive, but also thrive amidst uncertainties, by embracing digital solutions or transformations.
To achieve this, the book adopts mixed research methods, with a combination of case studies, secondary data analysis and primary data analysis (survey information and/or interviews). Tables and illustrations are also included to provide the reader with a holistic understanding of small and medium-sized businesses from different cultural contexts.
Produkteigenschaften
- Artikelnummer: 9789819948437
- Medium: Buch
- ISBN: 978-981-99-4843-7
- Verlag: Springer Nature Singapore
- Erscheinungstermin: 29.11.2023
- Sprache(n): Englisch
- Auflage: 1. Auflage 2023
- Serie: Palgrave Studies in Global Entrepreneurship
- Produktform: Gebunden
- Gewicht: 453 g
- Seiten: 235
- Format (B x H x T): 153 x 216 x 19 mm
- Ausgabetyp: Kein, Unbekannt