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Wir sind gerne für Sie daAndrew Burn and David Parker outline how multi-modality theory can be used to analyze texts whicj employ multiple semiotic modes and media, in such a way that a balanced consideration is given to the characteristics of each mode, how they integrate, and how they distribute textual functions between them. The medthods are rooted in a view of significance as dependent on social context, and fulfilling the social and communicative interests of both producers of textual production and use contingent upon digital formats will also be a determining content of the analytical method.
Produkteigenschaften
- Artikelnummer: 9780826464705
- Medium: Buch
- ISBN: 978-0-8264-6470-5
- Verlag: Continnuum-3PL
- Erscheinungstermin: 01.12.2003
- Sprache(n): Englisch
- Auflage: Erscheinungsjahr 2003
- Serie: Continuum Research Methods
- Produktform: Kartoniert, Paperback
- Gewicht: 143 g
- Seiten: 112
- Format (B x H x T): 140 x 216 x 6 mm
- Ausgabetyp: Kein, Unbekannt