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Harris

Public Affairs Management

Medium: Buch
ISBN: 978-1-4462-5480-6
Verlag: Sage Publications
Erscheinungstermin: 05.04.2013
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This four-volume set looks at the evolution of ideas around that critical government and business strategic interface, Public Affairs, and how our understanding and conceptualisation of the discipline and topic area has changed as the subject has become rapidly grown and become more important over the past decade with globalisation. Through thematic exploration of the key conceptual and empirical articles to have come out of the field, public affairs is here understood as a discipline and professional practice, taking in: the organisation and structuring of the public affairs function; the characteristics and factors influencing the effectiveness of public affairs; the profile, characteristics and competencies of public affairs practitioners; the value of public affairs; what is understood about 'best practice' in the public affairs context, and its limitations; and the international perspective of public affairs. Skilfully edited and introduced by a leading voice in the field, this major work shines a spotlight on a subject which is increasingly gaining strategic significance across disciplines on the global stage.

Volume One: Introduction and definition
Volume Two: Strategy
Volume Three: Globalization
Volume Four: Critical Issues in Public Affairs

Produkteigenschaften

  • Artikelnummer: 9781446254806
  • Medium: Buch
  • ISBN: 978-1-4462-5480-6
  • Verlag: Sage Publications
  • Erscheinungstermin: 05.04.2013
  • Sprache(n): Englisch
  • Auflage: Four-Volume Set Auflage
  • Serie: SAGE Library in Business and Management
  • Produktform: Kartoniert
  • Gewicht: 3090 g
  • Seiten: 1632
  • Format (B x H x T): 172 x 123 x 255 mm
  • Ausgabetyp: Kein, Unbekannt

Themen

Autoren/Hrsg.

Herausgeber

Professor Phil Harris is Professor Emeritus at the University of Chester and was previously Executive Director of the Business Research Institute and held the Westminster (Grosvenor) Chair in Marketing and Public Affairs. He is a past Chairman of the Marketing Council (UK) PLC, Board member of the Chartered Institute of Marketing, Professor of Marketing at the University of Otago, New Zealand and Founding Director of the Centre for Corporate and Public Affairs at Manchester Metropolitan University. Prior to becoming an academic he held positions in the international chemical, and foods industries with ICI and RHM and has chaired or been a board member of the American Marketing Association, Academy of Marketing, and the Australian and New Zealand Marketing Academy. He has advised government on Medium Sized Businesses and Small Business and helped found the Educate North Awards in 2015 and University Enterprise Challenge in 2016 and is very focused on developing high quality entrepreneurs regionally and internationally both in the not for profit, private and public sectors.

VOLUME ONE: INTRODUCTION AND DEFINITION
Introduction - Phil Harris
Dimensions of the Public Affairs/Government Relations Function in Major American Corporations - Barry Baysinger and Richard Woodman

The Public Affairs Functions in American Corporations: Development and Relations with Corporate Planning - James Post et al

New Directions for Corporate Political Strategy - Gerald Keim, Carl Zeithaml and Barry Baysinger

Influence of Public Affairs Offices on Corporate Planning and of Corporations on Government Policy - Robert Dickie

The Evolution of the Corporate Social Performance Model - Steven Wartick and Philip Cochran

Political Aspects of MNE Theory - Jean Boddewyn

Corporate Political Strategy - J.F. Mahon
Strategic Responses to Institutional Processes

Strategic Issues Management - Sandra Waddock and John Mahon

An Integration of Issue Life-Cycle Perspectives
Markets, Hierarchies and the Modern Corporation - Oliver Williamson

An Unfolding Perspective
The Evolution of Agenda-Setting Research - Maxwell McCombs and Donald Shaw

25 Years in the Marketplace of Ideas

International Business Political Behavior - Jean Boddewyn and Thomas Brewer

New Theoretical Perspectives
Buffer or Bridge? Environmental and Organizational Determinants of Public Affairs Activities in American Firms - Martin Meznar and Douglas Nigh

Strategic Analysis in Political Markets - Patrick Butler and Neil Collins

Why Companies Hire Lobbyists - Kevin Moloney and Grant Jordan

Research in Corporate Political Action - Kathleen Getz

Integration and Assessment

Tracing the Parallel Evolution of Public Affairs and Public Relations - C.S. Fleisher and N.M. Blair
An Examination Practice, Scholarship and Teaching
VOLUME TWO: STRATEGY
Strategic Planning for Public Affairs - Thomas Marx

Political Marketing - Andrew Lock and Phil Harris

Vive le Difference!

Corporate Social Performance and Corporate Financial Performance - Jennifer Griffin and John Mahon

25 Years of Incomparable Research

Machiavelli's Legacy to Public Affairs - Phil Harris, D. Moss and N. Vetter

A Modern Tale of Servants and Princes in U.K. Organizations (Journal of Communication Management 3, 3: 201-217)
Interest Niches and Policy Bandwagons - Frank Baumgartner and Beth Leech

Patterns of Interest Group Involvement in National Politics
Issues Management - Robert Heath

Its Past, Present and Future

Pursuing Strategic Advantage through Political Means - Douglas Schuler, Kathleen Rehbein and Roxy Cramer

A Multivariate Approach
Determinants of Political Strategies in U.S. Multinationals - Amy Hillman

Politicians on the Board of Directors - Amy Hillman

Do Connections Affect the Bottom Line?

Future Directions for Issues Management - Steven Wartick and Pursey Heugens

Corporate Political Strategies - Amy Hillman, Gerald Keim and Douglas Schuler

A Review and Research Agenda
Issues Management, Systems and Rhetoric - Shannon Bowen and Robert Heath

Exploring the Distinction between Ethical and Legal Guidelines at Enron

The Corporate Context of Lobbying Activity - Holly Brasher and David Lowery

Business Ethics without Stakeholders - Joseph Heath

Corporate Social Responsibility Communication - Mette Morsing and Majken Schultz

Stakeholder Information, Response and Involvement Strategies
Protecting Organization Reputations during a Crisis - W. Timothy Coombs

The Development and Application of Situational Crisis Communication Theory

The Effects of the Governance Environment on the Choice of Investment Mode and the Strategic Implications - Shaomin Li and Larry Filer

Why Do Organized Interests Lobby? A Multigoal, Multicontext Theory of Lobbying - David Lowery

Political Environments and Business Strategy - Gerald Keim and Amy Hillman

Implications for Manager