How does one make sense of YouTube? There is no reliable sample of videos on YouTube; no easily identifiable way to determine its dominant themes; no way to evaluate quality or impact; no seminal literature. Through genre analysis and digital media criticism, this book presents an accessible, yet critical introduction to reading YouTube. The book identifies certain videos by genre - from The Phenom and The Short to The Morph and The Experiment - and provides a thumbnail textual analysis of the videos - from celebrity culture to identity politics - that make up each of these genres. Each one starts with a brief summary/background followed by a theoretically informed mapping of the key issues. Designed primarily for classroom use, the book develops a conceptual language for students to use as they engage with the complex, interactive texts of YouTube and digital culture more generally.
Produkteigenschaften
- Artikelnummer: 9781433109799
- Medium: Buch
- ISBN: 978-1-4331-0979-9
- Verlag: Peter Lang
- Erscheinungstermin: 29.06.2011
- Sprache(n): Englisch
- Auflage: 1. Auflage 2011
- Serie: Digital Formations
- Produktform: Kartoniert
- Gewicht: 300 g
- Seiten: 195
- Format (B x H x T): 150 x 225 x 12 mm
- Ausgabetyp: Kein, Unbekannt
Themen
- Sozialwissenschaften
- Medien- und Kommunikationswissenschaften
- Kommunikationswissenschaften
- Digitale Medien, Internet, Telekommunikation
- Sozialwissenschaften
- Medien- und Kommunikationswissenschaften
- Kommunikationswissenschaften
- Digitale Medien, Internet, Telekommunikation
