Changing Scenario of Business and E-Commerce Trends and Issues examines various aspects of business and e-commerce including an extensive historical overview and related issues. It includes definitions of evolution of E-Commerce, Globalization, challenges and changes, Global Business Management and Information Technology, U-commerce. Provides the reader with insights into the development of its history, so as to understand the role of e-commerce in this changing market scenario. As this is the changing phase in marketing world, there are lot of trends and issues taking place and are discussed in detail.
Produkteigenschaften
- Artikelnummer: 9781773613420
- Medium: Buch
- ISBN: 978-1-77361-342-0
- Verlag: Society Publishing
- Erscheinungstermin: 01.12.2018
- Sprache(n): Englisch
- Auflage: Erscheinungsjahr 2018
- Produktform: Gebunden, Hardback
- Seiten: 281
- Format (B x H): 152 x 229 mm
- Ausgabetyp: Kein, Unbekannt