Verkauf durch Sack Fachmedien

Sternad / Knappitsch / Mundschütz

Cross-Border Cooperations

Strategies for European SMEs

Medium: Buch
ISBN: 978-3-7046-6313-9
Verlag: Verlag Österreich
Erscheinungstermin: 20.11.2012
Lieferfrist: bis zu 10 Tage

Cross-border cooperation is becoming increasingly important as an effective internationalisation strategy for small and medium-sized enterprises (SMEs). Despite the existence of substantial literature on the internationalisation of SMEs, there is still a distinct gap to fill regarding the specifics of SME cross-border cooperation. This book contributes to this missing dialogue by identifying the key factors affecting cross-border cooperation activities for SMEs in a European context. It reconciles the background conditions, challenges, and potential that cross-border cooperation offers SMEs: exploring the role of public policy and governance structures in cooperation across borders; identifying cultural and institutional framework conditions; outlining the different stumbling blocks impeding cross-border cooperation of SMEs, and crucially, discussing how these can be overcome through effective cooperation management.


Produkteigenschaften


  • Artikelnummer: 9783704663139
  • Medium: Buch
  • ISBN: 978-3-7046-6313-9
  • Verlag: Verlag Österreich
  • Erscheinungstermin: 20.11.2012
  • Sprache(n): Englisch
  • Auflage: 1. Auflage 2012
  • Produktform: Gebunden, GB
  • Gewicht: 612 g
  • Seiten: 305
  • Format (B x H): 155 x 235 mm
  • Ausgabetyp: Kein, Unbekannt
Autoren/Hrsg.

Autoren

Dietmar Sternad is a Professor of International Management and the Program Director of the International Business Management Master´s program at Carinthia University of Applied Sciences in Villach, Austria.

Eithne Knappitsch is a Lecturer for Intercultural Studies and a Researcher at the School of Management at Carinthia University of Applied Sciences, Villach, Austria.

Christina Mundschütz is a Researcher in international management and cross-border cooperation and manages international research projects at Carinthia University of Applied Sciences in Villach, Austria.