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E-Commerce Usability

Tools and Techniques to Perfect the On-Line Experience

Medium: Buch
ISBN: 978-0-415-25834-0
Verlag: CRC Press
Erscheinungstermin: 05.12.2002
Lieferfrist: bis zu 10 Tage

Top performing dotcoms share a common feature. It isn't a new software plug-in or a design gadget or any other piece of technology. These sites share a passionate focus on usability.

This book is written by an international usability consultant, writer and trainer who specializes in the design and evaluation of web-based and wireless applications, e-commerce sites and interactive television. The author has worked with a number of blue-chip clients that value usability, including Hewlett-Packard, Thomas Cook, Philips, the Financial Times and Motorola.
This guide is designed for software developers, project managers, business analysts and user interface designers, and does not require a background in human factors or usability. E-Commerce Usability: Tools and Techniques to Perfect the On-Line Experience presents a practical, structured, customer-centered design method that encourages innovation yet helps you make sure your final design is still easy to use.


Produkteigenschaften


  • Artikelnummer: 9780415258340
  • Medium: Buch
  • ISBN: 978-0-415-25834-0
  • Verlag: CRC Press
  • Erscheinungstermin: 05.12.2002
  • Sprache(n): Englisch
  • Auflage: 1. Auflage 2002
  • Produktform: Kartoniert, Paperback
  • Gewicht: 310 g
  • Seiten: 200
  • Format (B x H x T): 156 x 234 x 11 mm
  • Ausgabetyp: Kein, Unbekannt
Autoren/Hrsg.

Autoren

Preface. Introduction. Analyze the Opportunity. Build the Context of Use. Create the User Experience. Track Real-World Usage and Continuously Improve the Site.